• Exclusively to Finest.im Cardholders :
  10% off to cardholders using discount code: FINEST10 for website - proof of Finest membership will be requested to validate discount

Taking on the challenge to be a budget friendly, high quality toy store, we set our golden rule; 

TO ONLY SELL TOYS FOR £10 OR LESS

and today we continue to relentlessly work towards our mission of being the number one supplier of toys priced between 1p and £10. 

Making sure you, our customers, get the best value toys for your money is of utmost important to us. So, as well as our golden rule, we have a number of policies, procedures and systems in place so you can rest assured that you are getting high quality toys for low prices. 

• We have a growing range of toys for £1 or less that are included in our pocket money lines. 
• We assess the quality of every toy that comes through our door and we follow a simple premise of ‘if we wouldn’t give it to our children, then we just won’t sell it’
• We offer free delivery on any order over £20. This is one of the lowest free delivery thresholds for a toy store in the UK. 
• We actively compare the prices of our toys with our competitors to try and offer the lowest prices possible. 
• We are one of a handful of online toy stores in the UK who offer a loyalty points scheme which allows you to stretch those pennies even further. 

You probably see a lot of toy stores offering the ‘lowest prices’ or ‘best value for money’ but following the above we hope you can see that Tilly Roo Toys genuinely offer incredible value for money.